About
The first half of my career, I invested in social media and customer loyalty in the…
Articles by Mark
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Thank you Humayon Dar and Cambridge Institute of Islamic Finance for the recognition. On behalf of Sedania As Salam Capital Sdn Bhd we are proud of…
Thank you Humayon Dar and Cambridge Institute of Islamic Finance for the recognition. On behalf of Sedania As Salam Capital Sdn Bhd we are proud of…
Liked by Mark Ross-Smith
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Publications
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How to Segment your Database (Frequent Flyer Program Edition)
Data Science Central
Step by step guide on implementing a customer segmentation solution - without paying millions of dollars for an enterprise platform.
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How Hotels Use Big Data To Generate New Revenues
Innovation Enterprise
How differentiated pricing, customer segmentation and big data is driving new revenues for hotels
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How Airlines Measure Loyalty
Innovation Enterprise
A journey into the world of airline and frequent flyer loyalty analytics
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How Big Data is Changing The Way You Fly
Smart Data Collective
How the world of big data plays a vital role in driving up the price of airline tickets
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