About
The first half of my career, I invested in social media and customer loyalty in the…
Articles by Mark
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Well-known celebrities, major sports stars, government officials, and hot-shot CEOs have all used our status match product. Even the Crown Prince of…
Well-known celebrities, major sports stars, government officials, and hot-shot CEOs have all used our status match product. Even the Crown Prince of…
Posted by Mark Ross-Smith
Experience
Education
Licenses & Certifications
Publications
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How to Segment your Database (Frequent Flyer Program Edition)
Data Science Central
Step by step guide on implementing a customer segmentation solution - without paying millions of dollars for an enterprise platform.
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How Hotels Use Big Data To Generate New Revenues
Innovation Enterprise
How differentiated pricing, customer segmentation and big data is driving new revenues for hotels
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How Airlines Measure Loyalty
Innovation Enterprise
A journey into the world of airline and frequent flyer loyalty analytics
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How Big Data is Changing The Way You Fly
Smart Data Collective
How the world of big data plays a vital role in driving up the price of airline tickets
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